Food branding and marketing

Edited on 23/01/2025

Food marketing and branding

 

How to promote your city via its gastronomy and food products?

Food has always been a key item not only to bring people together, but also to attract them. As such, many cities are using it as a token for touristic development, branding and marketing. Some have developed gastronomic strategies - with the creation of brands or producers’ clubs, or taking part in European competitions, others develop their own labels, or specific touristic paths.

 

Read below some branding and marketing inspirations from cities

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Messina (IT)
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Coimbra Region (PT)
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Fundão (PT)
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Fundão (PT)
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Amersfoort (NL)
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Lyon (FR)
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Nea Propontida (EL)
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