Creative "Spillovers" for Innovation aims to create a Thematic Network across Europe which will address the challenges of how best to connect cultural and creative industries, including sectors such as audiovisual, design, advertising, architecture and video games, with other sectors, to stimulate the effects of "spill over".

The starting assumption of the project is that creativity can act as a driving force for economic development of small urban centres and not only of big cities. Thus, the main value-added that the work of the Creative Clusters network can produce is to transfer the “creative city model” (too much focused on big and middle-sized metropolis) to low density urban areas. In other words, to transfer a range of so far considered urban attributes (accessibility, cultural life, technological facilities, competitive clusters, global networking, etc.) to middle-sized and small towns.