Marija Lazarević, MSc

Edited on 28/06/2025

Validated for Ad-hoc Expert roles

Marija Lazarević, MSc

  • Montenegro

  • _Other, English, Spanish, Croatian
Contact
Availability :
Available for Ad-hoc expertise missions

Validated Expert info

Expert can perform  Ad hoc expertise missions at network and programme level in relation to:

  1. Thematic expertise:
    > Local Economy (Tourism)

Summary

I have a beating heart for sustainable tourism and collaboration. I believe that with my working with values of emphaty, mutual respect, trust and encourgement I can support your city in reaching your desired destination. I am dedicated to fostering sustainable and inclusive local and regional tourism development while advancing the United Nations` Sustainable Development Goals (SDGs).
In my current role, beside the CEO responsibilities in my own firm, I am responsible for knowledge exchange working closely with local stakeholders to design strategies that promote the development of sustainable tourism and various tourism products such as: cultural and urban tourism, sun and beach tourism and health and wellness tourism. I can help you design higher quality in your destination and make your destination smart.
I am Montenegrin, but European at heart, and I truly admire EU values and positive impact it makes in my country. I am proud to be an URBACT Expert.
I was born to be a pioneer: I was first Montenegrin student studyng on a master's in Planning and Management in Tourist Destination at Universidad Complutense de Madrid, in Spain, gaining great knowledge and experience I became a pioneer in strategic planning and management in tourism in Montenegro, including UNESCO sites. I founded the first consulting firm dedicated to sustainable tourism development in Montenegro `MariXperience` Ltd. A pioneer in creating workshops about sustainable tourism and cultural tourism. A pioneer as an expert from Montenegro in URBACT IV Pool of Experts ...

Success isn`t created alone. Together we can make history.

Feel free to drop me a line at marija@marixperience.com ! Cheers!

 

Related activities 

Expert for WestMED https://westmed-initiative.ec.europa.eu/sustainable-tourism/ 

Collaboration with the Faculty of Maritime Studies, University of Montenegro on Wrecks4all project of the Interreg-IPA CBC https://interreg-hr-ba-me.eu/2014/project/wrecks4all/ 

Mentorship for students studying on: University of Dundee, Scotland; University of Salford, England; University Complutense de Madrid, Spain; University of Auckland, New Zealand; Edith Cowan University, Australia, etc. 

URBACT IV: URBACT Local Group Coordinator in Budva Partner city https://urbact.eu/networks/cities-after-dark.

Interreg Euro-MED Programme: Executive expert for Budva Partner city https://coolnoons.interreg-euro-med.eu/our-story/  .

Related URBACT activities