The real challenge: breaking into a tight-knit community
You know the feeling when you walk into a room where everyone already knows each other? Small cities often function like big families; friendly, but sometimes a little hard to break into. For newcomers, this can mean struggling to find their place, feeling like an outside, having a tough time navigating local services and job markets. Without a warm welcome, even the most eager newcomers might pack their bags and leave, undoing all the hard work put into attracting them in the first place.
But integration challenges go beyond just awkward introductions and social discomfort. If newcomers are not effectively included in the community, bigger societal problems can emerge. A lack of integration can lead to cultural and religious misunderstandings, fueling divisions instead of unity. When groups of newcomers settle in isolated clusters without interaction with the larger community, ghettos can form, reinforcing economic disparity and social exclusion. This, in turn, can contribute to increased crime rates, tensions over shared resources, and a decline in overall public safety. A city that fails to integrate its newcomers doesn’t just lose potential citizens—it risks deepening social fractures that can take generations to mend.
URBACT's Residents of the Future APN members accepted the challenge. Here are our stories.
Saint-Quentin, France: Friendship over cider and vodka
In Saint-Quentin integration begins with warmth and shared experiences. The members of the city’s URBACT Local Group (ULG) recently hosted a “cider and vodka” gathering, symbolizing cultural exchange between French locals and newcomers, including Russian professionals. In this informal setting, new residents shared their experiences and challenges, sparking discussions on how to make their transition smoother. Inspired by these insights, the ULG is now developing a network of local ambassadors to support newcomers. With simple yet heartfelt initiatives like these, Saint-Quentin is proving that building an inclusive, supportive community starts with a warm welcome and meaningful human connections.
Mangualde, Portugal: Embracing diversity through shared experiences
Mangualde is taking a proactive approach to integration by listening to its newest residents. Through URBACT’s support, the city is planning to engage newcomers, many from Brazil, India, and northern Africa, by connecting with their children in local schools. Fun, age-inclusive activities help bridge cultural gaps and foster connections between locals and new families. By prioritizing inclusive celebrations, adapting to diverse traditions, and addressing key challenges together, Mangualde is building a cohesive, welcoming community. This thoughtful approach ensures that everyone, no matter their background, feels at home and valued in this growing and vibrant city.
Plasencia, Spain: A warm "Welcome kit" with fun, games and set of local challenges
Plasencia is redefining newcomer integration with a creative and engaging approach. Local URBACT Group (ULG) is drafting a unique "Welcome kit", planning to offer theater tickets, public transport passes, and even a free course at the Popular University. But the initiative doesn’t stop there. New residents will be encouraged to complete a series of fun local challenges, like tasting the city’s famous “potato bun” or finding hidden landmarks. With social media engagement and community events, Plasencia is proving that integration can be both meaningful and enjoyable, fostering a true sense of belonging from day one. The action is still in drafting phase, but we can't wait to see the final result.
Why Welcoming Newcomers is a Game-Changer
A city that truly welcomes its new residents reaps countless benefits. Here’s why integration isn’t just nice, but necessary:
a) Boosts the Local Economy
Fresh talent, new businesses, and more customers keep cities alive
b) Adds Cultural Spice
Different backgrounds mean fresh ideas, traditions, and festivals to enjoy
c) Creates Stronger Communities
When people feel included, they invest in their city and each other
d) Prevents Population Decline
Happy newcomers become long-term residents, keeping the city thriving
Ignoring integration isn’t just a missed opportunity. It can lead to social divides, friction, and continued decline in population. A welcoming city is a successful city.
How cities can roll out the welcome mat
So, how can cities make sure new faces feel like they belong? Here are some tried-and-true strategies:
a) Community Engagement:
Local mentorship programs pairing newcomers with longtime residents
Fun cultural events that bring everyone togetherb) Work & Business Support:
Encouraging local businesses to hire and mentor newcomers
Creating professional networking opportunitiesc) Easy Access to Essential Services:
Language classes and orientation programs
Housing support and guidance on local lifed) Getting Everyone Involved:
Encouraging volunteer work and civic participation
Public awareness campaigns to foster a welcoming attitude
A city isn’t just about buildings. It’s about people, and integration is key to growth. New residents bring fresh energy, creativity, and economic value A friendly, welcoming atmosphere keeps cities alive and thriving. Attracting new residents is only half the battle. Helping them feel like they truly belong is what makes the difference. Whether through social initiatives, job opportunities, or simple acts of kindness, cities that embrace their newcomers will build stronger, more vibrant communities for the future. When everyone feels at home, the whole city wins.
