New labour markets: how cities could lead
Wingham Rowan, Director of Beyond Jobs, argues that cities have a key role to play in making new labour markets work.
“I agree, if city governments really grasp this, it would change everything. But I don’t think they will.” The speaker – last Friday – works for one the world’s biggest technology companies. Now he leads their thinking around the future of “Sharing Economy” transactions.
The crude image of governments slow to adapt to changing labour markets is widespread. It is a problem because Silicon Valley is channeling billions of dollars on the assumption public bodies are either irrelevant to “Sharing Economy” markets, or just a problem to be overcome.
But this part of city economies is important. Demand for hour-by-hour labour and resources could total 5% of GDP when World Bank data is analysed. Bookings are in sectors like: on-demand care at home, collecting a neighbour’s shopping, people doing odd hours at peak times in a café/shop/bar/distribution centre, babysitting, renting out possessions or accommodation, ad-hoc cleaning, repairs or home tutoring. There are thousands of categories like this where citizens seek non-regular earnings.